advertising on Curiosity

Why a story? We all think of our lives as stories, each with a main character (us) theme, and plot (interesteing so far, but as yet unfinished). We also love to hear stories about others and even abou...

Advertising is literally an attempt to monetize our restlessness.

Promise, large promise, is the soul of an advertisement.

“It did what all ads are supposed to do: create an anxiety relievable by purchase.”

It's in our biology to trust what we see with our eyes. This makes living in a carefully edited, overproduced and photoshopped world very dangerous.

Have you ever noticed that we often see ourselves, specifically our bodies, our facial features differently? In 2013 the soap company Dove decided to explore this phenomenon by hiring an FBI-trained f...

Civilization is a limitless multiplication of unnecessary necessities.

Now today, with increased opportunity for personal-data collection via technology, target marketing has allowed sellers to become even more effective. No longer do they know just our age, gender, and...

Advertising - A judicious mixture of flattery and threats.

Ikea: We throw in extra parts just to mess with you. Lays: Flavored Air Maybelline: Maybe it’s Photoshop Wikipedia: You’re Welcome, College Students Perrier: Rich People Water Bic: You Probably D...

Advertising may be described as the science of arresting human intelligence long enough to get money from it.

What the advertiser needs to know is not what is right about the product but what is wrong about the buyer. And so, the balance of business expenditures shifts from product research to market research...

We must shift America from a needs to a desires culture…. People must be trained to desire, to want new things, even before the old have been entirely consumed. We must shape a new mentality. Man’s de...

Original Sin has great marketing potential.

Brands are the new religion.

You might have heard the story about the dog food company. They launched a new line of dog food, stocking it on shelves nationwide, but it didn’t sell well at all. Sales plummeted and the leadership d...

The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that, if we are not careful, we forget to be insulted by it.

In this post-truth world, any marketing BS seems tolerable.

History will see advertising as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that.

Salt was salt was salt, what was the point of having two or three salt companies?”

“Of course, there is some truth in advertising. There's yeast in bread, but you can't make bread with yeast alone. Truth in advertising,” announced Lord Peter sententiously, “is like leaven, w...

I once heard a sermon that compared believers to commercials for God. “And God doesn’t need any bad commercials,” I remember the preacher saying. It stuck with me, and from then on I often made decisi...

Advertising is the art of convincing people to spend money they don't have for something they don't need.

Advertisements contain the only truths to be relied on in a newspaper.

Many a small thing has been made large by the right kind of advertising.

We are surrounded by hundreds, thousands of messages every day that link our deepest emotions to products that objectify people and trivialize our most heartfelt moments and relationships. Every emoti...

On his hundredth birthday, a reporter asked the man the inevitable question: “What do you attribute your long life to?” The old man replied, “I haven’t decided yet. I’m still negotiating with a supple...

We grew up founding our dreams on the infinite promise of American advertising. I still believe that one can learn to play the piano by mail and that mud will give you a perfect complexion.

Advertisements in a newspaper are more full of knowledge in respect to what is going on in a community than the editorial columns are.

Time spent in the advertising business seems to create a permanent deformity like the Chinese habit of foot-binding.