advertising on Digital Age

When an online service is free, you're not the customer. You're the product.

Now today, with increased opportunity for personal-data collection via technology, target marketing has allowed sellers to become even more effective. No longer do they know just our age, gender, and...

The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society const...

We must shift America from a needs to a desires culture…. People must be trained to desire, to want new things, even before the old have been entirely consumed. We must shape a new mentality. Man’s de...

Advertising is the greatest art form of the twentieth century.

Brands are the new religion.

Have you noticed the ever-increasing arm of advertising in our lives? According to a New York Times article, supermarket eggs have begun to be stamped by CBS television shows, turnstiles in subways ar...

The distance between rationality and advertising is now so wide that it is difficult to remember that there once existed a connection between them.”

Civilization is a limitless multiplication of unnecessary necessities.

Advertising is the modern substitute for argument; its function is to make the worse appear the better.

In this post-truth world, any marketing BS seems tolerable.

It's in our biology to trust what we see with our eyes. This makes living in a carefully edited, overproduced and photoshopped world very dangerous.

Advertising as we now know it started not on Madison Avenue but in another city: Berlin. With another group of power brokers: the Nazis. They took the ideas of an Austrian psychotherapist named Freud,...

Why a story? We all think of our lives as stories, each with a main character (us) theme, and plot (interesteing so far, but as yet unfinished). We also love to hear stories about others and even abou...

We grew up founding our dreams on the infinite promise of American advertising. I still believe that one can learn to play the piano by mail and that mud will give you a perfect complexion.

Ads sell a great deal more than products. They sell values, images, and concepts of success and worth.”

We are surrounded by hundreds, thousands of messages every day that link our deepest emotions to products that objectify people and trivialize our most heartfelt moments and relationships. Every emoti...

Television screens saturated with commercials promote the utopian and childish idea that all problems have fast, simple, and technological solutions. You must banish from your mind the naive but commo...

What the advertiser needs to know is not what is right about the product but what is wrong about the buyer. And so, the balance of business expenditures shifts from product research to market research...

Many a small thing has been made large by the right kind of advertising.

Time spent in the advertising business seems to create a permanent deformity like the Chinese habit of foot-binding.

History will see advertising as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that.

Advertising may be described as the science of arresting human intelligence long enough to get money from it.

On his hundredth birthday, a reporter asked the man the inevitable question: “What do you attribute your long life to?” The old man replied, “I haven’t decided yet. I’m still negotiating with a supple...

Advertising is the art of convincing people to spend money they don't have for something they don't need.

Advertising is literally an attempt to monetize our restlessness.

...You are excused from doing the work of constructing the fantasy. The ads do it for you. The ads, therefore, don’t flatter your adult agency, or even ignore it—they supplant it.

You can tell the ideals of a nation by its advertisements.

What you say in advertising is more important than how you say it.

Original Sin has great marketing potential.