advertising on Repetition

The influence of the familiar on our lives is something that advertisers never forget. The point of advertising is to capitalize on real needs or to create needs and then to provide a product to fill ...

The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that, if we are not careful, we forget to be insulted by it.

Advertising is literally an attempt to monetize our restlessness.

Advertising - A judicious mixture of flattery and threats.

Promise, large promise, is the soul of an advertisement.

Civilization is a limitless multiplication of unnecessary necessities.

Advertising may be described as the science of arresting human intelligence long enough to get money from it.

What you say in advertising is more important than how you say it.

It is really not so repulsive to see the poor asking for money as to see the rich asking for more money. And advertisement is the rich asking for more money.

I once heard a sermon that compared believers to commercials for God. “And God doesn’t need any bad commercials,” I remember the preacher saying. It stuck with me, and from then on I often made decisi...

Time spent in the advertising business seems to create a permanent deformity like the Chinese habit of foot-binding.

Why a story? We all think of our lives as stories, each with a main character (us) theme, and plot (interesteing so far, but as yet unfinished). We also love to hear stories about others and even abou...

“Of course, there is some truth in advertising. There's yeast in bread, but you can't make bread with yeast alone. Truth in advertising,” announced Lord Peter sententiously, “is like leaven, w...

Advertising is the modern substitute for argument; its function is to make the worse appear the better.

Television screens saturated with commercials promote the utopian and childish idea that all problems have fast, simple, and technological solutions. You must banish from your mind the naive but commo...

“It did what all ads are supposed to do: create an anxiety relievable by purchase.”

It's in our biology to trust what we see with our eyes. This makes living in a carefully edited, overproduced and photoshopped world very dangerous.

Princess Buttercup: “You mock my pain. Man in Black: Life is pain, Highness. Anyone who says differently is selling something.”

Many a small thing has been made large by the right kind of advertising.

The advertiser is the over rewarded court jester and court pander at the democratic court.

Brands are the new religion.

We are surrounded by hundreds, thousands of messages every day that link our deepest emotions to products that objectify people and trivialize our most heartfelt moments and relationships. Every emoti...

Advertisements contain the only truths to be relied on in a newspaper.

Don Draper: This is the greatest advertising opportunity since the invention of cereal. We have six identical companies making six identical products. We can say anything we want. How do you make your...

Have you noticed the ever-increasing arm of advertising in our lives? According to a New York Times article, supermarket eggs have begun to be stamped by CBS television shows, turnstiles in subways ar...

...You are excused from doing the work of constructing the fantasy. The ads do it for you. The ads, therefore, don’t flatter your adult agency, or even ignore it—they supplant it.

The best advertising is done by satisfied customers.

Salt was salt was salt, what was the point of having two or three salt companies?”

On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.

The distance between rationality and advertising is now so wide that it is difficult to remember that there once existed a connection between them.”