worldview and perspective on Business

Our business in the world is not to succeed to but to continue to fail in good spirits.

Many economic fallacies are due to conceiving of economic activity as a zero-sum contest, in which what is gained by one is lost by another. This in turn is often due to ignoring the fact that wealth ...

Martin Lindstrom observes: When people viewed images associated with the strong brands-the iPods, the Harley-Davidson, the Ferrari, and others-their -their brains registered the exact same patterns of...

In the late 1800’s, no business matched the financial and political dominance of the railroad. Trains dominated the transportation industry of the United States, moving both people and goods throughou...

While from the outside there might not be immediately noticeable differences between a well-run company reflecting a gospel worldview and one reflecting primarily the world-story of the marketplace, i...

First and foremost, work is not about economic exchange, financial remuneration, or a pathway to the American Dream, but about God-honoring human creativity and contribution. Our work, whatever it is,...

Indeed, not all business initiatives serve the common good. But so many ministers assume that investors and entrepreneurs are solely out to make money without regard for advancing the common good. If ...