matthew on Changing Habits

As popularized in Richard Thaler and Cass Sunstein’s fascinating book by the same name, nudges are small changes in the environment around us that make it easier for us to make the choices we want to ...

An atheist fell off a cliff. As he tumbled downward, he caught hold of the branch of a small tree. There he hung between heaven above and the rocks a thousand feet below, knowing he wasn’t going to be...