How do you help People Change: The Story of the St. Lucian Parrot

But could you imagine how valuable it would be to be able to change people’s thoughts, actions, behaviors across a whole host of areas from one to another?

This is precisely the question Dan and Chip Heath asked when they wrote their book, “Switch: How to change things when things are hard”. You could probably imagine why me, a pastor, would be interested in such things.

The book is filled with amazing stories of people, without much power, without much money, without much leverage at their disposal, who despite all this were able to create huge changes in their businesses,…