isaiah on Business

In A Life Worth Living , C.A. Roberts tells of meeting W.C. Coleman, founder of the Coleman Lantern Company. At eighty-four, Coleman recalled how he went from pauper to millionaire overnight. ...

Our business in the world is not to succeed to but to continue to fail in good spirits.

You might have heard the story about the dog food company. They launched a new line of dog food, stocking it on shelves nationwide, but it didn’t sell well at all. Sales plummeted and the leadership d...

Martin Lindstrom observes: When people viewed images associated with the strong brands-the iPods, the Harley-Davidson, the Ferrari, and others-their -their brains registered the exact same patterns of...

The inordinate desire in the west to increase productivity, to go faster and faster, especially in business, can actually become counterproductive. In this short story from the Chinese philosopher Men...

Discovering a moral mission requires a little soul searching. Typically, it involves an exercise that serves to identify an intrinsic value embedded in a company’s DNA, which is a logical extension of...

In the late 1800’s, no business matched the financial and political dominance of the railroad. Trains dominated the transportation industry of the United States, moving both people and goods throughou...