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Don’t be a Bad Commercial for God!
I once heard a sermon that compared believers to commercials for God. “And God doesn’t need any bad commercials,” I remember the preacher saying. It stuck with me, and from then on I often made decisi... -
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The Problem with the Dog Food
You might have heard the story about the dog food company. They launched a new line of dog food, stocking it on shelves nationwide, but it didn’t sell well at all. Sales plummeted and the leadership d... -
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They Keep Going and Going…
In 1989, the advertising world welcomed a new icon into the world. It was pink, it was furry, it wore sunglasses, and sported a drum-set. Can you picture him? It’s the Energizer bunny. Television scre... -
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The Surprising Sale
A while ago, I encountered such a finding when I read a study that gave volunteers an energy drink designed to increase mental abilities. Some volunteers were charged the retail price of the drink ($1... -
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Companies and Worship
Martin Lindstrom observes: When people viewed images associated with the strong brands-the iPods, the Harley-Davidson, the Ferrari, and others-their -their brains registered the exact same patterns of... -
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Targeting our Attention Gaps
Smartphones make it possible for the attention economy to target our little attention gaps as we transition between tasks and duties. Our attention may be slightly elastic enough to fill up every empt... -
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Creating Christian Consumers
I’ve served on staff at a few different churches throughout Silicon Valley for the last decade and a half, including a medium-sized church, a young church plant, and a multisite megachurch. At each, w... -
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Up for Sale?
One of the early hits of the internet had to be eBay. Suddenly getting rid of your old junk, or otherwise unnecessary “stuff,” could be sold, not just to your neighbors in a yard sale, but to anyone w... -
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Selling Light
In A Life Worth Living , C.A. Roberts tells of meeting W.C. Coleman, founder of the Coleman Lantern Company. At eighty-four, Coleman recalled how he went from pauper to millionaire overnight. ... -
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Forever Elsewhere
We say we turn to our phones when we’re “bored.” And we often find ourselves bored because we have become accustomed to a constant feed of connection, information, and entertainment. We are forever el... -
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Desperate for Attention
We’re little children wandering the aisles of the internet because we’ve lost the presence of our loving parent. We are desperate for the attention of a good Father who sees us. We have no idea how to... -
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Seeking a Better Way
In the land whose founding metaphor was the mutuality of John Winthrop’s seventeenth-century vision of a “city set on a hill,” we live more and more in estranged, hostile, exclusive enclaves, linked o... -
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The Power of Invitations
Invitations are powerful. Like tides, they ebb and flow, shaping the contours of our existence. Some invitations we desperately want but never get—“Will you marry me?” or “Would you consider a promoti... -
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Get your Ears Cleaned
In India, there are street ear cleaners. Standing in line at the theater, you might be approached by such a peddler promising to give your ears a good cleaning. -
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The Anti-Gift League
If you ever find yourself sympathizing with Charles Dickens’ character Ebenezer Scrooge regarding the commercialization of Christmas, you’re not alone—this has been a common complaint for quite some t... -
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Where’s the Value?
It’s not that unusual for a painting by a famous artist to go for over a million dollars at Sotheby’s in London. It is very unusual that, as soon as the deal is done, the painting immediately “s... -
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Loving and faithful God, You save and
Loving and faithful God, You save and sustain us. What marvelous good news You give us through Jesus!Yet we are oblivious to opportunities to share Your grace and love. We fail to see, as Your Word sa... -
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The Dark Side of the Web
In October 2014 Wired magazine reported on the dirty work every social media company must somehow handle: moderating the deluge of exploitative, degrading content posted in unimaginable quantities aro... -
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The Value of Origins
Origins matter to humans. The Antiques Roadshow has held the interest of its viewers for over thirty-five years with a simple formula of determining the origins of items people have not properly... -
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What Business They Were In
In the late 1800’s, no business matched the financial and political dominance of the railroad. Trains dominated the transportation industry of the United States, moving both people and goods throughou... -
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Politicians compete for the highest offices. Business tycoons scramble for a bigger and bigger piece of the pie. Armies march and scientists study and philosophers philosophise and preachers preach an... -
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Restlessnes Keeps the Pedal to the Metal
Restlessness keeps the pedal to the metal. To offer a suggestive analogy in this vein: several years ago there was a recall on some Toyota vehicles. Evidently the cars would be given to sudden and unc... -
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Henry Ford Is Taken In
Henry Ford Sr. the car magnate, having already become massively wealthy, had decided to visit Cork, Ireland, the hometown from which his father had emigrated to the states. Upon arrival, he was warmly... -
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The Gift of an Invitation
One of the reasons I love a good invitation is that I get tired of being told what to do. As the very responsible oldest daughter of a pastor and someone who entered vocational ministry at a young age... -
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Almighty and Everlasting God, who are
Almighty and Everlasting God, who are the brightness of faithful souls and the desire of all nations; so fill the world with your glory and show yourself by the radiance of your light that all the peo... -
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Come to the Table
In the midst of all you are facing Your burdens Your responsibilities Your hustle Hear the invitation “Come to the Table” In the midst of all you are facing Your longing Your ambition Your distractio... -
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Advent means “coming,” from the Latin word adventus, and demarks a season of expectantly preparing to celebrate the first coming of Jesus, while eagerly awaiting His second coming to establish His kin... -
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Missing the Signs
Earl Palmer frequently tells the story of a cross-country with two other young pastors early in his pastoral ministry. They were making a cross-country trip from the East Coast back to California. I... -
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A Business Legacy: Providing More Value for its Customers
Discovering a moral mission requires a little soul searching. Typically, it involves an exercise that serves to identify an intrinsic value embedded in a company’s DNA, which is a logical extension of... -
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Why Starbucks is so Successful
Starbucks exploded by not just offering customers a cup of coffee but by giving them a comfortable, sophisticated environment in which to relax. Customers felt good about themselves when they walked i...
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