studies from deuteronomy 30

As popularized in Richard Thaler and Cass Sunstein’s fascinating book by the same name, nudges are small changes in the environment around us that make it easier for us to make the choices we want to ...

Columbia researcher Sheena Iyengar has found that the average person makes about seventy conscious decisions every day. That’s 25,550 decisions a year. Over seventy years, that’s 1,788,500 decisions. ...